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- File Size: 40k maximum for Flash, GIF/JPEG files
- Rotations/loops: No more than 3
- Frame rate: 25 frames per second maximum
- URL: Please provide web address for linking banner ads
- Image types: GIF, JPEG, Flash 10.1 or lower
- 3rd party tag: If providing rich creative via a 3rd party tag, please apply a polite load of max 40kb
- GIF/JPEG backup: Rich media creative requires a GIF/JPEG backup for users who do not have the Macromedia Flash plug-in.